Steive Ondricka 
Introduction
Gear makes all the difference especially when it comes to outdoor adventures. A Norwegian brand with over 140 years of history, Helly Hansen hero’s itself with high quality, durable, and stylish outerwear. Helly Hansen sports gear is built to be great for any outdoor adventure, from extreme mountain climbing to spy village exploration and beyond, and it’s always looking great, too. Helly Hansen proudly pioneers innovation and sustainability as biggest contributors to why Helly Hansen has become the number one choice for outdoor enthusiasts around the world.
History of Helly Hansen
Helly Juell Hansen founded the brand in 1877, when he began selling waterproof jackets to fishermen made from oil-soaked linen. Helly Hansen began as a solution to those rough, cold Nordic seas. The brand became well-known throughout the 20th century growing with new waterproofing techniques and durable materials. Helly Hansen has grown today to include a full range of outdoor apparel and accessories, all derived from the brand’s commitment to quality and performance.
Core Values of Helly Hansen
Helly Hansen’s reputation is built on a strong foundation of core values that set it apart from other outdoor brands:
- Commitment to Quality and Durability: Helly Hansen products are crafted to endure extreme weather conditions. The company rigorously tests its gear to ensure it meets high standards, giving consumers peace of mind that their gear will last.
- Innovation and Performance: Helly Hansen invests in cutting-edge technology, from waterproof membranes to lightweight insulation, to improve the performance of its products.
- Environmental Responsibility: The brand is focused on reducing its environmental footprint through sustainable materials, ethical production practices, and partnerships with environmental organizations.
Product Range Overview
Helly Hansen offers a diverse lineup of products designed to suit various activities and climates. These products are engineered for performance, combining comfort, durability, and style.
- Jackets and Outerwear: From waterproof and insulated jackets to lightweight softshells, Helly Hansen’s jackets are designed for any climate.
- Pants and Bibs: Skiers, sailors, and hikers will find a variety of durable pants and bibs for their adventures.
- Footwear and Accessories: For head-to-toe protection, Helly Hansen’s range includes waterproof boots, gloves, hats, and more.
Helly Hansen Jackets: Iconic and Essential
Helly Hansen jackets are known for their durability and weather resistance. Built for adventurers who need dependable protection from the elements, these jackets come in various styles suited to different activities:
- Waterproof Jackets: Using HellyTech® technology, these jackets provide robust water resistance and breathability.
- Insulated Jackets: Designed for cold climates, Helly Hansen’s insulated jackets feature materials like Lifaloft™ that trap warmth without added bulk.
- Softshell Jackets: For lighter protection, softshell jackets are breathable, lightweight, and ideal for active wear in milder conditions.
Each type of jacket is crafted to maintain its performance over time, even under demanding conditions, making Helly Hansen an excellent choice for those who prioritize reliability in their outdoor gear.
Helly Hansen’s Waterproof Technology
HellyTech® waterproofing technology is at the heart of Helly Hansen reputation – it makes wearers dry and comfortable. HellyTech® is a waterproof membrane that repels water and at the same time lets water out. This technology is available in three different levels: Protection, Performance and Professional to suit the varying levels of exposure to water and weather.
- Protection: Ideal for light activities in wet conditions, providing basic waterproofing and breathability.
- Performance: Designed for moderate activities like skiing, offering enhanced waterproofing and breathability.
- Professional: Built for extreme weather conditions, suitable for sailing, heavy rain, and intense activities.
HellyTech® technology ensures that no matter the environment, users can stay dry and comfortable, making it a popular choice for professionals and outdoor enthusiasts alike.
Insulation Technology for Cold Weather
Lifaloft™ insulation by Helly Hansen in partnership with PrimaLoft® is nothing else but the best for those cold -weather activities. Since it’s a lightweight insulation it traps more warmth while still reducing bulk, leaving you free to move. Synthetic Lifa® fibers hold less moisture than traditional insulation and Lifaloft™ keeps the wearer warmer in damp conditions.
Primaloft®, and recycled down, both work to provide warmth and comfort while temperatures drop even more. This variety in insulation options makes Helly Hansen perfect for winter sport with lightweight warmth and mobility a must.
Design and Style
Helly Hansen’s design is about a balance between function and fashion. Fashion is how Helly Hansen looks, with their bold color blocking, sleek silhouettes, and modern cuts all in stylish jackets and gear. Keeping the brand’s classic logo and colour schemes with a contemporary aesthetics, the brand has paid homage to its heritage and at the same time. From the mountain or the city, Helly Hansen gives a stylish eye catching look without sacrificing performance.
Helly Hansen and Adventure Sports
The name of the company Helly Hansen is widely known for the world of the adventure sport. Athletes and outdoor enthusiasts chose its gear for its rock solid performance when it’s needed most, under the unpredictable. Some of the top sports supported by Helly Hansen include:
- Skiing and Snowboarding: The brand offers specialized ski jackets, bibs, and pants that keep you warm and dry while offering flexibility on the slopes.
- Sailing: Helly Hansen’s roots in sailing are evident in its marine-inspired designs, which include waterproof, wind-resistant gear for life on the water.
- Hiking and Trail Running: Lightweight and breathable jackets and pants make Helly Hansen a top choice for hikers and runners.
With endorsements from athletes and a commitment to rigorous testing, Helly Hansen remains a trusted brand for extreme sports and challenging environments.
Everyday Wearability
Not just for adventurers, Helly Hansen gear is everyday wearable. Some of their jackets, like softshell and down models, can easily move cross-country to city corners. Helly Hansen has earned its reputation as a stylish, cool, versatile go-to option for urban dwellers who don’t want to have to give up style in exchange for warmth and dryness.
The Helly Hansen Alpha Jacket is a smart looking piece of kit, which is as good for a day out around town, as it is on the slopes. Helly Hansen’s adaptability makes it a good choice for anyone seeking out multi functional outerwear.
Helly Hansen and Sustainability
Helly Hansen is committed to continuously making their products more sustainable ahead of environmental awareness. Brands uses the likes of recycled polyester and organic cotton in their clothes. Also, Helly Hansen is a RWS certified company which means that wool used in its products has been ethically and sustainably sourced.
Moreover, the company has also been dedicated to its production process to reducing its environmental impact. Helly Hansen reduces its ecological footprint by minimizing chemical use and adopting water saving practices.
Noteworthy Collaborations and Partnerships
Pushing the bounds of what outdoor apparel can be, Helly Hansen has partnered with such athletes, designers and organizations. These collaborations are for innovation, or for the sake of the environment. More than that, these partnerships lend credibility to the brand, as an endorsement from a popular star or celebrity actor just adds to the brand’s reputation for quality and sustainability. As an example, Helly Hansen’s relationship with ski professionals has spurred the creation of more specialised ski gear to improve ski performance for winter sport participates.
How to Choose the Right Helly Hansen Gear
What you will choose depends primarily on weather conditions, activity level, and personal preference. Use insulated jackets including Lifaloft™, Primaloft® for cold climates. If it’s going to rain on your adventure, then a HellyTech® waterproof jacket will keep you protected. Think about the versatility of layering to add some warmth if you’re out in the cold.
Also, pick a size and fit that won’t leave any additional space next time you wear it, or for layered clothing. Helly Hanson offers the exact size guides to identify your size, which ensures to have comfort and mobility in whatever activity you may choose to take part in.
Caring for Your Helly Hansen Outerwear
Proper care can significantly extend the life of Helly Hansen outerwear. Here are some tips to keep your gear in excellent condition:
- Washing: Always follow the care label instructions. Use a mild detergent and avoid fabric softeners, which can damage waterproof coatings.
- Drying: Air dry whenever possible, or use low heat if machine drying is necessary.
- Storage: Store your jacket in a cool, dry place, away from direct sunlight. Avoid compressing it for extended periods, as this can affect the insulation.
By taking care of your Helly Hansen gear, you’ll be able to enjoy its high performance for years to come.
Conclusion
Out of the shells of durable materials, Helly Hansen goodies combine top notch technological understand and attractive design to create outerwear that meets the necessity of outdoor fans as well as urban original explorers. A legacy of quality and a willingness to pursue the sustainable life, it’s no wonder that Helly Hansen has turned into a trusted brand for those who seek adventure ready gear that doesn’t sacrifice style. Helly Hansen products allow you to be prepared to conquer any environment with waterproof jackets and everything else, from versatile everyday wear to stylish jackets.
Frequently Asked Questions
Q: What is HellyTech® technology, and how does it work?
A: HellyTech® is a waterproof and breathable membrane technology that keeps water out while allowing moisture to escape, providing protection and comfort in wet conditions.
Q: Is Helly Hansen gear suitable for both extreme sports and everyday use?
A: Yes, Helly Hansen designs products for both adventure sports and urban lifestyles, making it versatile for both rugged environments and city wear.
Q: How does Helly Hansen contribute to environmental sustainability?
A: Helly Hansen uses eco-friendly materials, sustainable practices, and partners with organizations to reduce its environmental impact.
Q: What’s the difference between HellyTech® Protection, Performance, and Professional?
A: Each level of HellyTech® is tailored to different conditions: Protection for light activities, Performance for moderate activities, and Professional for extreme weather and heavy rain.
Q: How should I care for my Helly Hansen jacket to extend its lifespan?
A: Follow the care instructions on the label, use mild detergents, air dry when possible, and store in a cool, dry place to maintain your jacket’s performance.
